An extreme close up shows the protagonist as the main face on the poster and seeing her gives us a sense that she is the main character in the the film.
the dark colour blurry grey brown shows it scary and unusual gives us a clue about the genre. Also the fact that it has burning flames in red and and decayed hands drying to drag her down with them give us a clue about the narrative as probably her past trying to hunt her or evil spirits/demons are after her and want to take her to hell.
the girl being strong willed and trying to resist being pulled down might give us a direction of who the target audience could be like probably 15 - 22 years old mostly females but also males. the audience can be typically seen as women because of the houses behind her on the posters and the fact that she struggling can represent women's fight against oppression. finally the fonts used for the title is bold and big it has little cracks in it as if the flame is burning it up.
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